Ari Goldsmith is Executive Director of Marketing and has led KeHE’s marketing function since 2010. Working with internal and external stakeholders, she is an innovation igniter, a strategic partner and the lead champion of KeHE’s Goodness Follows brand platform.
During her time at KeHE, she and her team have produced over 40 award-winning trade shows and published one million publications. She has revitalized the KeHE brand from the former family crest to the categorically-relevant globe, which ties together KeHE’s three pillars natural & organic, fresh, and specialty. Additionally, she was named Progressive Grocer’s 2019 Rising Star: Women in Grocery.
Ari is a founder of the CARETradeTM initiative. She is the Co-Chair of the Myra Rubenstein Weis Leadership Board and serves on the Board of Directors for the ARK Chicago, which aligns with KeHE’s mission; “We Serve to Make Lives Better®”.
Prior to joining KeHE, Ari’s served as the Senior Director of Marketing for Saks Fifth Avenue and 7-Eleven. She received her bachelor’s degree in Advertising & Marketing from the University of Illinois at Urbana-Champaign in 2001.