Education Conference


Education Conference

TSNN Awards Education Conference 

8:00 a.m. – 9:00 a.m. – Breakfast – CAESARS FORUM – FORUM Plaza

9:00 a.m. – 9:15 a.m. – Welcome - CAESARS FORUM - FORUM BALLROOM - Room 126

9:15 a.m. – 10:00 a.m. – State of the Industry

Moderated by TSNN President and Tarsus Group EVP of Business Development Rachel Wimberly; Panelists – David DuBois, CEO and President, IAEE; Cathy Breden, CEO, CEIR; Vinnie Polito, Incoming CEO, SISO; and Tommy Goodwin, Vice President, Exhibitions & Conferences Alliance.

Hear from association leaders what the current  ‘state of the industry’ is and where it might be going. It’s been a challenging few years to say the least, but events are back live and faced with some headwinds including inflation driving higher costs; staffing retention and hiring issues; maintaining and attracting new attendees and exhibitors to trade shows; and foreign visitors facing long wait-times for visas into the U.S. These topics and many more will be discussed on this distinguished panel.

10:00 a.m. – 10:45 a.m. – Let’s Hear from the ‘Comeback’ Shows

Moderated by Danica Tormohlen, Content Producer, UFI; Panelists – Chris Dolnack, SVP & Chief Content Office, SHOT Show: Jackie Williams, Event Director, Bar Convent Brooklyn; and Emile Davis, Director, Exhibits & Sponsorships, SHRM Annual Conference & Expo 2022

During this session featuring finalists in the 2022 TSNN Comeback Awards categories, you will hear how the SHOT Show truly partners with its exhibitors, how Bar Convent Brooklyn brought its show back live successfully and how the SHRM Annual Conference & Expo 2022 achieved impressive attendee numbers.

10:45 a.m. – 11:05 a.m. – Break

11:10 a.m. – 11:50 a.m. – What Does It Take to Put Together an Impactful DEI Program?

Moderated by Danica Tormohlen, Content Producer, UFI: Panelists – Joseph Marks, Channel Event Director, Informa; Dana Maletzke, VP, Human Resources, Diversified; Gregory Shinbur, Director of DEI, Caesars Entertainment

Diversity, Equity and Inclusion (DEI) programs are a necessity in today’s work culture, but it takes a lot of mindful time and effort to put together one that truly has an impact.

11:50 a.m. – 12:30 p.m. – Creating a Marketing Program that Delivers Results

Moderated by Stephanie Selesnick, President, International Trade Information; Panelists – April Walsh, Vice President U.S. Vet and New Ventures ; Peter Kaufmann, Marketing Manager, World of Asphalt; Rebecca Stach, Marketing Specialist, InfoComm

Getting people back to live shows has meant that creating a successful marketing program has been more crucial than ever. Three representatives of shows that are up for the 2022 TSNN Innovation Award for Savvy Marketing will talk about how their marketing programs truly delivered results. 

12:30 p.m. – 1:30 p,m, - Lunch – CAESARS FORUM - FORUM BALLROOM- Room 128/129


Contact Us


175 N. Patrick Blvd

Ste 180

Brookfield, WI 53045

Sponsorships: +1 603 630 0125

Phone: +1 262 782 1900

Fax: +1 603 372 5894


Arlene Shows



Rachel Wimberly